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based in Chicago

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About Me

An Innovative, Results-driven Mind

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I’m Simone Salis, a Creative Leader & Marketing Expert

I specialize in driving creative efficiency aimed at concrete KPIs from conception to execution. With over 12 years of experience in managing teams and executing content projects, I’ve worked with renowned companies like GoHealth, Discovery Networks, and Comedy Central.

My goal is to create innovative solutions for today’s dynamic media landscape, leveraging my skills in video production, marketing, and project management. I’m passionate about delivering exceptional results within time and budget, meeting clients’ requirements, and exceeding expectations.

Download PDF résumé

Skills

What I Excel At

Summary

Résumé

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My Education

2005 - 2007

Industrial Design and Architecture

Facoltà di Architettura Ludovico Quaroni, Rome, Italy

Studied Industrial Design, focusing on product development, graphic design, and process.

2013 - 2017

Bachelor of Arts, Minor in Marketing and TV Production

Columbia College Chicago

Graduated with a 3.96 GPA, Magna Cum Laude, Honors, and Dean’s List, focusing on marketing and TV production.

2018, Now

Certifications

Google, PMI, Blackmagic Design

Completed Google Ad Manager, Google Ads Video, Google Analytics Individual Qualification, and YouTube Ads certifications to further enhance marketing skills.

A Graduate Of

My Experience

2008 - 2015

Content Producer & Host

Rai – Radiotelevisione Italiana S.p.A.

Directed teams of up to 9 people, created original shows and video segments, reaching over 248M combined organic views during the tenure.

2014 - 2017

Content Consultant

Viacom Networks (Comedy Central)

Created, produced, and starred in 3 recurring segments for the original TV program “Comedy Central News” on Viacom’s EMEA networks.

2017 - 2018

Content Producer

Discovery Networks

Led the development of a video series, resulting in ~300% cheaper cost per episode than traditional studio productions and accumulated over 1M organic views per episode average over 2 seasons.

2019 - Present

Senior Creative Marketing Manager

GoHealth

Led and built a team of creatives to develop efficient marketing deliverables across multiple channels, built an in-house video and photography studio, created a framework for content teams to scale and optimize video production, and implemented creative project management best practices.

My Skills

Project Management & Leadership

Agile, Kanban, Jira, Smartsheet, Trello, Asana, Notion, Monday, Obsidian — Balancing Workloads, Defining Milestones, Workflows & Conventions, Building Cross-discipline Teams — Coordination, Planning, Removing Barriers, Calmness

Marketing & Analytics

Google Ads, Google Analytics, AHREFS, GPT (Jasper, OpenAI, LLMs, prompt engineering), Direct Response, TrueView, Lead Gen, Performance, A/B Testing, Landing Page Optimization — Hootsuite, Sprout, Hypefury

Video Production & Photography

Camera, Direction, Crew Management, Interviewing, Story Producing, Media Management, Compression, Delivery Workflows — Collaborative Copywriting, Timelines, Planning

Design & Software

Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro, After Effects) — iZotope RX, Logic Pro, Blackmagic DaVinci Resolve, Descript, Microsoft Office, Sharepoint, WordPress, Ghost, Figma, Sketch — Markdown, HTML, CSS

Soft Skills

Improvisation, Simplicity, Scalability, Performance Tuning

Portfolio

My Work

Recommendations

Don’t Just Take My Word For It

Melissa Balsan Executive VP and CMO at Vericity, Inc.

“Simone is incredibly talented and creatively masterful across a number of in-demand interactive media. His iterative design approach is direct-response oriented and data-driven, and he seeks data that validates measurable performance impact at every turn. Beyond these important skills and abilities, he’s also agile and operates well despite ambiguity—attributes which are extremely valuable in an ever-evolving business climate. Simone is a pleasure to work with and I highly recommend him!”

Theresa Le BX Designer at Vokal, Inc.

“A passionate creative with phenomenal communication and managerial skills. His leadership is proactive while being welcoming, understanding, and patient. I can vouch for his technical and tactical experience in production from planning and shooting to editing. Anyone would be lucky to have Simone on board!”

Contact

Let’s Start Something Great Together

Based in

Chicago, IL
USA

simone@salis.media

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Who you are

  1. A startup or established company in need of a versatile creative professional.
  2. Seeking a partner, not a vendor, to support your team’s goals.
  3. Valuing holistic strategies that blend product, creative, and data for sustainable growth.
  4. Focused on building or advising a unified team in media production, marketing, or creative direction.
If this sounds like you, let’s connect and explore how we will succeed together.


Send me a note

Shoot me an email at simone@salis.media, share a message on LinkedIn, or download the PDF résumé to get my phone number.