About Me
An Innovative, Results-driven Mind
I’m Simone Salis, a Creative Leader & Marketing Expert
I specialize in driving creative efficiency aimed at concrete KPIs from conception to execution. With over 12 years of experience in managing teams and executing content projects, I’ve worked with renowned companies like GoHealth, Discovery Networks, and Comedy Central.
My goal is to create innovative solutions for today’s dynamic media landscape, leveraging my skills in video production, marketing, and project management. I’m passionate about delivering exceptional results within time and budget, meeting clients’ requirements, and exceeding expectations.
- Name:Simone Salis
- Email:simone@salis.media
- Location:Chicago, United States
- LinkedIn:in/simsalis
12+
Years Experience
4
Major Companies Worked With
248M+
Organic Views Generated
98+
Media Lead Gen Campaigns Produced
Skills
What I Excel At
Creative Direction
Expertise in leading and managing creative teams to deliver exceptional content across multiple channels, including TV, radio, print, digital, and social media.
Content Production
Experience in producing engaging content for various media platforms, optimizing production processes and achieving significant cost savings.
Video & Photography
In-house video and photography studio creation, leveraging internal talent for broadcast-quality commercials and other visual projects.
Marketing & Analytics
Proven success in utilizing marketing tools and analytics to drive lead generation, engagement, and performance optimization.
Project Management
Skilled in using project management tools and methodologies to ensure efficient execution and delivery of creative projects.
Cross-discipline Team Building
Adept at building cross-discipline teams, fostering collaboration, and bridging communications between creatives and marketing stakeholders.
Summary
Résumé
My Education
2005 - 2007
Industrial Design and Architecture
Facoltà di Architettura Ludovico Quaroni, Rome, Italy
Studied Industrial Design, focusing on product development, graphic design, and process.
2013 - 2017
Bachelor of Arts, Minor in Marketing and TV Production
Columbia College Chicago
Graduated with a 3.96 GPA, Magna Cum Laude, Honors, and Dean’s List, focusing on marketing and TV production.
2018, Now
Certifications
Google, PMI, Blackmagic Design
Completed Google Ad Manager, Google Ads Video, Google Analytics Individual Qualification, and YouTube Ads certifications to further enhance marketing skills.
A Graduate Of
My Experience
2008 - 2015
Content Producer & Host
Rai – Radiotelevisione Italiana S.p.A.
Directed teams of up to 9 people, created original shows and video segments, reaching over 248M combined organic views during the tenure.
2014 - 2017
Content Consultant
Viacom Networks (Comedy Central)
Created, produced, and starred in 3 recurring segments for the original TV program “Comedy Central News” on Viacom’s EMEA networks.
2017 - 2018
Content Producer
Discovery Networks
Led the development of a video series, resulting in ~300% cheaper cost per episode than traditional studio productions and accumulated over 1M organic views per episode average over 2 seasons.
2019 - Present
Senior Creative Marketing Manager
GoHealth
Led and built a team of creatives to develop efficient marketing deliverables across multiple channels, built an in-house video and photography studio, created a framework for content teams to scale and optimize video production, and implemented creative project management best practices.
My Skills
Project Management & Leadership
Agile, Kanban, Jira, Smartsheet, Trello, Asana, Notion, Monday, Obsidian — Balancing Workloads, Defining Milestones, Workflows & Conventions, Building Cross-discipline Teams — Coordination, Planning, Removing Barriers, Calmness
Marketing & Analytics
Google Ads, Google Analytics, AHREFS, GPT (Jasper, OpenAI, LLMs, prompt engineering), Direct Response, TrueView, Lead Gen, Performance, A/B Testing, Landing Page Optimization — Hootsuite, Sprout, Hypefury
Video Production & Photography
Camera, Direction, Crew Management, Interviewing, Story Producing, Media Management, Compression, Delivery Workflows — Collaborative Copywriting, Timelines, Planning
Design & Software
Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro, After Effects) — iZotope RX, Logic Pro, Blackmagic DaVinci Resolve, Descript, Microsoft Office, Sharepoint, WordPress, Ghost, Figma, Sketch — Markdown, HTML, CSS
Soft Skills
Improvisation, Simplicity, Scalability, Performance Tuning
Portfolio
My Work
Recommendations
Don’t Just Take My Word For It
Contact
Let’s Start Something Great Together
Based in
Chicago, IL
USA
simone@salis.media
Follow Me
Who you are
- A startup or established company in need of a versatile creative professional.
- Seeking a partner, not a vendor, to support your team’s goals.
- Valuing holistic strategies that blend product, creative, and data for sustainable growth.
- Focused on building or advising a unified team in media production, marketing, or creative direction.
Send me a note
Shoot me an email at simone@salis.media, share a message on LinkedIn, or download the PDF résumé to get my phone number.